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Kony Baloney

Following the resounding success of its YouTube launch, the KONY 2012 video and movement saw a barrage of criticism from the darker corners of the internet. As someone who has worked in propaganda for a long time, I’m concerned that people all over the world are sending money to an organization that is fundamentally different to what they imagine it is. And even as interest wanes across the web, there are still lots of unanswered questions. Like the ones I came up with to ask Invisible Children representatives after Kenny Laubbacher, head of “artist relations” for IC, invited VICE to interview members of IC at the organization’s offices in San Diego immediately following our original KONY post. Kenny claimed that our post was “pretty massively misinformed and quotes a lot of bogus sources.”

Naturally, we wanted to set the record straight, but since then we have been punted to their PR people, had our meeting pushed back a week, and given the runaround when asked if someone at IC would be willing to participate in a quick interview over the phone. A last ditch attempt to get some answers dissipated today – Jedidiah Jenkins, the ‘Director of Ideology’ (or in the words of IC, “essentially the brand manager”) contacted us by email saying he was willing to give ten minutes while he and CEO Ben Keesey waited to get on a plane to a film festival. But in the time it took to receive the email and get the line set up, it was too late – they had boarded. ‘JJ’ was totally bummed. Hopefully he’ll have a chance to answer questions at a later date, but for now we’ve been forced to run this piece, which now amounts to what will hopefully be our final overview onKONY 2012 and IC, without quotes from the film’s creators.

Like lots of people, my biggest problem with KONY 2012 is that their now synonymous film makes no mention of IC cofounder Jason Russell’s Christian beliefs. This is especially troubling given that he’s not just a regular church-goer but an active evangelist. All signs point to this being an intentional omission that could even be interpreted as being part of a larger overarching media strategy.

“The trick is to not go into the world and say ‘I’m going to baptize you, I have an agenda to win you over’,”Russell said to a group of Christian students last November. “Your agenda is to look into their eyes, as Jesus did, and say ‘’who are you, and will you be my friend?’ Like he did to the prostitutes, the tax collectors and the fishermen.”

IC’s financial statements show substantial donations from the National Christian Foundation—an anti-gay, anti-abortion grant-making fund that helped Ugandan politicians put together legislation making homosexuality subject to the death penalty. Invisible Children’s supporters include other right-wing, anti-gay heavyweights like the Caster Family, who funded the campaign for Proposition 8 in California.

The following is a quick rundown of how KONY 2012 plays around with facts and figures to support its agenda:

Russell claims that Joseph Kony is the world’s worst warlord. The list compiled by the International Criminal Court lists the indicted in order of the dates of indictment for their alleged atrocities, not “badness.” In defining “badness,” many experts regard genocide as more serious than crimes against humanity and war crimes. If you take this view, the “worst” person on the ICC’s list is Omar Al-Bashir, president of Sudan. If you don’t take that view and think that genocide, crimes against humanity, and war crimes are equally bad, the “baddest” person on the list is Ali Kushayb, with Ahmed Haroun a close second. Both are indicted on the basis of their actions in Darfur. Ahmed Haroun is the Governor of South Kordofan State in Sudan, and therefore not all that difficult to find. Omar Al Bashir travels internationally, with impunity.

The ICC list is not a list of all the bad people in the world, just those who have been subject to investigations of “situations.” Only “situations” in Uganda, Darfur, Kenya, DR Congo, Libya, Cote D’Ivoire, and Central African Republic have been investigated by the ICC. Atrocities committed elsewhere in the world don’t count. The men on the ICC list are not the worst people in the world, they are the worst people in some parts of the seven places listed.

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